Hareruya Inc., which operates specialty trading card game stores, officially renewed and reopened its “Hareruya 2 Akihabara Tower Store” on February 1, 2026.
The newly opened “Hareruya 2 Akihabara Tower Store” is a Pokémon Card specialty shop occupying an entire building. It is one of the largest Pokémon Card specialty shops in Japan.
Located just a 3-minute walk from the Electric Town Exit of JR Akihabara Station in Tokyo, it offers excellent access and is the largest trading card store the company has operated to date.
Akihabara is known as the world capital for anime and gaming subculture, and in recent years, it has also become an area with many trading card shops.
Both the retail and trade-in counters now offer over twice the space of the original Akihabara store. The inventory boasts 550,000 cards (as of February 2026), and 55 showcases are installed.
Staffing has been increased compared to before the renovation to provide a more comfortable experience to guests.
In-store signage is displayed in both Japanese and English as a means to welcome the many international customers.
Hareruya 2 is a Pokémon Trading Card Game specialty store chain operating across Japan, with shops currently operating in: Akihabara, Omiya, Namba, Kobe Sannomiya, and Fukuoka. Additionally, it plans to open a store in Osu, Aichi Prefecture in March, and another shop in the Ikebukuro district of Tokyo by April.
Beyond selling Pokémon Trading Card packs, cards, and merchandise, it offers a trade-in service available anytime during business hours and hosts daily Pokémon Trading Card events.
Hareruya 2 also regularly holds Pokémon Card tutorial classes for beginners, focusing their support efforts so that even those just starting out can enjoy the game with peace of mind.
When visiting Japan, casual travelers and trading card enthusiasts alike are encouraged to stop by “Hareruya 2 Akihabara Tower Store.”
Source: Press Release
