WEBTOON Entertainment Inc. announced a series of SXSW appearances in Austin at the SXSW 2025 Conference and Fast Company’s annual “The Grill at SXSW” this March. Executives from WEBTOON Entertainment and Wattpad WEBTOON Studios will join industry peers and experts for exciting discussions exploring fandom and its growing impact on global entertainment.
On Sunday, March 9, 2025, Aron Levitz, President of Wattpad WEBTOON Studios and Co-President of Wattpad, will join executives from Crunchyroll and Weverse at Fast Company’s “The Grill at SXSW” for its “Business of Belonging” panel. Full details below:
The Fast Company Grill at SXSW: “The Business of Belonging: Tapping Into the Power of Fandom”
March 9, 10:15am – 10:45am CT; Cedar Door Patio Bar & Grill
Cultivating a loyal fanbase is every brand’s dream. So why not take a page out of the book of companies that have made fandom the foundation of their business? Hear from execs at Weverse, Crunchyroll, and Wattpad to gain an understanding of how these companies cultivate and serve their diehard fandoms–and how you can apply that approach to your customers.
On Monday, March 10, 2025, Jini Cho, Director of Brand Marketing & Partnerships at WEBTOON, will join Rakuten Viki and DIVE Studios for a conversation led by Forbes’ Regina Kim, exploring the explosive growth of Korean content. Full details below:
SXSW Conference: “Sustaining Fandom: Why K-Entertainment is Here to Stay”
March 10, 11:30am – 12:30pm CT; Austin Convention Center Room 17AB
From K-dramas to K-pop to Korean webcomics, fandom for Korean content has been at a fever pitch over the past few years. But often after an entertainment wave experiences a peak, the tide will start to recede. How do brands keep the passion for something like Korean entertainment alive and as hot as ever? Join leading Asian streaming platform, Rakuten Viki, which has more than 90 million registered users globally, and leading entertainment companies WEBTOON Entertainment and DIVE Studios for a lively conversation about how to fan the flame.
Source: Press Release
