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Home»News»Gaming News»Microsoft CEO Says “Good Margins” Is The Best Way To “Innovate” In The Gaming Space

Microsoft CEO Says “Good Margins” Is The Best Way To “Innovate” In The Gaming Space

Wow, he doesn't have a clue about how things actually work, now does he?
By Todd BlackNovember 9, 2025
Xbox Logo 1280x720, Microsoft

For me, one of the most frustrating things going on in the gaming industry is the continual act of those at the top of certain developers or publishers punishing those who actually make the games because certain things don’t go right. It’s the executives who make the decisions more often than not, but the actual game makers who pay the price. And it’s because of that that gamers have had to deal with “broken titles at launch,” microtransactions, and other sins that the game industry repeatedly partakes in. And yes, that includes companies like Microsoft.

I’ve made my feelings about that particular publisher quite clear on the Nintendo Entertainment Podcast, as they’ve done everything from trying to say “exclusivity is antiquated,” when Nintendo proves it isn’t, and continually trying to state that it’s “doing well,” when it’s absolutely not. Then, there’s their CEO, Satya Nadella, who has made one controversial statement after another about the gaming industry, and in one interview, as noted by ComicBook.com, he said that “the best way to innovate is to have good margins, because that’s the way you can fund.”

Except that’s not true at all. Sure, developers and publishers should AIM for good profit margins, but the problem that we’ve seen for many recent years is that these teams are trying to maximize profit while sacrificing game quality. Then, they either claim ignorance as to why the game didn’t sell, or they straight-up blame the gamer for not buying or enjoying their inferior product.

It also should be noted that the Microsoft CEO said that having MASSIVE AMOUNTS OF LAYOFFS was just “the enigma of success.” …sure. Oh, and did you know that Satya Nadella makes almost $100 million a year? That would’ve definitely saved a lot of jobs at his company.

Source: ComicBook.com

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Todd Black

A self-proclaimed Nintendo fanboy, born, bred, and Mushroom fed! He’s owned every Nintendo handheld and every console since the SNES. He's got a degree in video game development, is a published comic book writer and an author of several novels!

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