Close Menu
  • Latest
  • Anime Expo 2025
  • Features
  • Guides
  • Previews
  • Reviews
  • Gaming News
  • Entertainment News
  • Tech
  • Podcasts
  • About Us
  • Contact Us
X (Twitter) YouTube RSS
Facebook X (Twitter) Instagram YouTube
The OuterhavenThe Outerhaven
  • Latest
  • Features
  • Guides
  • Previews
  • Reviews
    • Video Game Reviews
    • Anime & Animation Reviews
    • Comic Book & Manga Reviews
    • Films & TV Reviews
    • Tech Reviews
    • Tabletop and Card Game Reviews
    • Toy Reviews
  • Gaming
    • PlayStation
    • Nintendo
    • Xbox
    • PC Gaming
    • Retro Gaming
    • Tabletop
    • Virtual Reality
  • Entertainment
    • Anime & Animation
    • Comic Books & Manga
    • Films & TV
    • Original English Light Novels DB
    • OELN DB
    • Culture
    • Books
    • Toys
  • Tech
  • Podcasts
    • A-01 Podcast
    • Nintendo Entertainment Podcast
    • Spectator Mode Podcast
The OuterhavenThe Outerhaven
Home»News»Entertainment News»Comic Book & Manga»WEBTOON Launches Treasure Hunt to Help Readers and Creators

WEBTOON Launches Treasure Hunt to Help Readers and Creators

By Josh PiedraJuly 14, 2023
Webtoon

 WEBTOON today announced Treasure Hunt, a new ad product and in-app offer wall where brands can connect with the company’s 12.5 million US users. Treasure Hunt allows fans to engage with branded content and deals as a way to earn coins that can be used to unlock chapters from their favorite webcomics and creators.

WEBTOON’s new Treasure Hunt ad product enables brand partners to reach the platform’s massive Gen Z audience in an engaging new way. Tailored to brand partner campaigns, Treasure Hunt quests will feature a range of activities, including sponsored quizzes, surveys, early registration events, special promotions, and other brand engagement activities.

Treasure Hunt allows fans to engage with branded content and deals as a way to earn coins that can be used to unlock new chapters from their favorite comics and creators. Coins earned from Treasure Hunt quests can be used towards paid content purchases that directly support creators. Chapters unlocked by Treasure Hunt coins will be included in Creator revenue sharing.

WEBTOON

“At WEBTOON, our IP & Creator Ecosystem enables a new generation of comic artists to build global fandoms for their work,” said Jess Turner, VP of Marketing at WEBTOON. “We’re a platform where passionate and deeply engaged fandoms support their favorite creators. With Treasure Hunt, brand partners can tap into that incredible engagement with sponsored quests that reward fans and support creators. As a new ad product that adds to our overall creator ecosystem, we’re thrilled to bring Treasure Hunt to our US brand partners and the WEBTOON community.”

Treasure Hunt is now available for US WEBTOON users, with other regions rolling out in the future.

WEBTOON helps some of the world’s biggest entertainment, music, gaming, and pop-culture brands connect with Gen Z. The company has more than 12.5 million users in the US and 85.6 million users around the world. Companies like HYBE, Atlantic Records, Ubisoft, DC, McDonald’s, and many others have worked with WEBTOON for content, experiential, and brand engagement initiatives.

Treasure Hunt

Today, hit content from WEBTOON is fueling the global entertainment and publishing market, and some of the biggest recent hits from global streamers have come from the platform. Netflix sensations like Sweet Home, Hellbound, All of Us are Dead, Bloodhounds, See You in My 19th Life, and many others started as digital comics on WEBTOON. Disney+, Crunchyroll, and other streamers all now host WEBTOON adaptations. There are currently more than 300 webcomics and webnovels from WEBTOON’s family of brands in development as series or films around the world.

Source: Press Release

ad comics revenue Treasure Hunt webcomics WEBTOON
Josh Piedra
  • Website
  • Facebook
  • X (Twitter)
  • Instagram

Josh has been an anime fan for nearly twenty years. In addition, he is a light novel author with over 25 books published as well as the owner of Meteora Press, his personal publishing label. Anime and otaku culture isn't Josh's only area of expertise. He also has a Bachelor of Arts in Game Design and has created a handful of independent games along with a deep working knowledge of the gaming industry.

Related Posts

WEBTOON Ent.’s Studio LICO Launches Global Version of Mythic Item Obtained: Idle RPG

Seven Seas Announces Five New Licenses

Heavy Metal Announces SDCC Early Release/Exclusives for Heavy Metal #2

Manga Muscles : An Artist’s Guide to Drawing Powerful Male Bodies to Release September 2

Kodansha Details Their Plans for Comic-Con International San Diego 2025

WEBTOON Reveals Plans for SDCC

Latest Posts

Why AEW All In Texas May Have Been The Best PPV I’ve Ever Seen

July 18, 2025

The Next Wave of Everdark Sovereign Nightlords Are Coming to Elden Ring Nightreign

July 18, 2025

Invincible Vs Rex Splode Gameplay, Deep Dive, and Evo 2025 Plans

July 18, 2025

Interview: The Producer Of Upcoming Magical Princess Hiroaki Omiya And Building On The Princess Raising Simulator Genre

July 18, 2025

Remedy Details Upcoming FBC: Firebreak Content and Update Plans

July 18, 2025

WEBTOON Ent.’s Studio LICO Launches Global Version of Mythic Item Obtained: Idle RPG

July 18, 2025

Smoking Behind the Supermarket with You Receives TV Anime

July 18, 2025
About Us • Our Team • Contact Us • Privacy Policy • Review Policy • Ethics Policy 
Work With Us • Reviews on Open Critic • Reviews on CriticDB
Copyright @2025 The Outerhaven Productions

Type above and press Enter to search. Press Esc to cancel.