G2A To Force Game Key Sellers To Provide Name And Address

G2A, the notorious game reseller company that has been under fire multiple times in recent, has decided to make a change. It was announced that they have released a new set of rules that will help buyers of their game keys. Basically, if you purchased a key from them, you were either forced to also buy their G2A Shield, which protected you if you ended up with a fraudulent game key. Otherwise, you were left to fend for your own if that game key got revoked. I suffered this fate when I used G2A’s service once and vowed to never do it again. 

However, these new rules will “hopefully” change all that.

The new rules will require anyone who sells a key via G2A’s marketplace, to provide both their actual name and address. Currently, you didn’t have to provide this information and you could be completely anonymous. G2A’s new rule, that goes into effect on July 1st, 2017, will change all that. In addition to that, they will also geolocation service, meaning you won’t be able to hide your actual location. I’m not sure why they would add that, as that could be defeated by a VPN.

It definitely seems like the company is trying to get one everyone’s good side and this could protect potential buyers.

You can see G2A’s announcement in its entirety, below.

G2A.COM is enhancing its marketplace starting on July 1st, 2017 to give more transparency to buyers and more control to sellers. As a part of these changes, G2A.COM will provide detailed seller information to buyers and VAT will already be included in all product prices.

Starting July 1st, 2017, buyers will have access to detailed information about the sellers on G2A.COM, including their names and addresses. This information will be included, among other places, on the bills provided to buyers, allowing them to know exactly who they are purchasing products from.

Additionally, G2A.COM will add automatic geolocation to streamline its marketplace. Buyers will no longer have to select their location from a drop-down menu when purchasing an item on G2A.COM. Instead, their location will be determined automatically using data taken from independent and reliable sources.

These changes are only the first step in further simplifying and improving the shopping and selling experience on G2A Marketplace. Keep an eye on G2A.COM for more upgrades coming soon.

Source: G2A

*Our Take* – Could it be that G2A is tired of being the bad guy when it comes to purchasing game keys? Or perhaps they’re finally starting to feel the pinch of thousands of potential gamers not buying from them anymore? One thing is for sure, I do like the steps to protect buyers and stripping away all anonymity. However, I doubt this will be enough, especially after being outed for being shady for a number of years. I suppose time will tell.